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November 2008 Website of the Month


Northeast Center for Special Care is pleased to feature:

Teenagers and Brain Injury Prevention

Heads Up: Concussion in Youth Sports

www.cdc.gov/ConcussionInYouthSports

ThinkFirst Foundation - For Teens
www.thinkfirst.org/teens/

U Got Brains?
www.ugotbrains.com/

At some point later in life a lot of adults think back of all the risky things they did as teenagers.  When pressed a lot of us will admit that when we were teens we may have driven too fast, participated in acrobatics with our cars or dragged race, took on nearly impossible physical tasks with bicycles, skate boards, diving boards, and we may have even conked ourselves on the 'noggin' and never thought twice about it.

Adults know teenagers think they are invincible and that they are sure they will live forever.  We know that because most of us thought that way before the realities of adulthood, raising families and earning a living taught us responsibility.  We may have also learned it because we wanted to protect our own children.   And of course at some point we all turn into our parents.

Since Northeast Center for Special Care's mission is rehabilitation from a brain injury, we know the only cure for a brain injury is prevention.  This month we present three web resources that present the message of prevention to teenagers as well as parents.


Heads Up: Concussion in Youth Sports
www.cdc.gov/ConcussionInYouthSports

Our first site is from the Center's for Disease Control (CDC).  Prevention of concussion, especially related to sports, has been the subject of a lot of advocacy over the past couple of years.  Parents, doctors, lawyers, have all advocated for better protocols to be implemented by school systems to better protects youths participating in school sports programs.

Initially the media focus was on major league sports where an increasing number of athletes had suffered brain injuries related to concussions - that major league focus raised the awareness of media to the same problems experienced by teens in school sports.  It is common now to find stories almost daily in newspapers and television news all over the country and not just stories about teens who acquired a concussion, but also new protocols that schools have adapted and new tools that have been created to test for concussion and monitor athletes. 

If you need a place to start
Heads Up: Concussion in Youth Sports is a good website to do that.  Backed by CDC data and statistics the site provides basic information about concussion related to sports as well as educational and awareness materials that a visitor can download from the site.  You can even order a Heads Up: Concussion in Youth Sports  toolkit for free.

IMAGE:  A poster image from the Heads Up: Concussion in Youth Sports website. A poster image from the Heads Up: Concussion in Youth Sports website.

There are fact sheets for athletes, parents and coaches in PDF and HTML formats as well as a poster.  These resources can be used to help make young people aware of what a concussion is, and what to do if they are hit on the head as well as prevention.

Heads Up: Concussion in Youth Sports also has a video on the site about a young girl named Tracy who experienced a brain injury from a concussion.  The video is a good tool in that it demonstrates that even what is thought to be a mild concussion can have significant effects on an individual.

There are other features in
Heads Up: Concussion in Youth Sports such as e-cards about concussion, a PowerPoint slide program and other downloadable items.

Bottom line is a concussion is a brain injury, education and awareness is key to prevention. 
Heads Up: Concussion in Youth Sports has a lot of tools and features you can use to do that.


ThinkFirst Foundation - For Teens
www.thinkfirst.org/teens/

The ThinkFirst Foundation was founded in 1986 by the American Association of Neurological Surgeons (AANS) and the Congress of Neurological Surgeons (CNS).  Its awareness programs are geared toward prevention of brain injury and spinal cord injury.  Most of the awareness work by ThinkFirst is accomplished through local chapters located all over North America.

IMAGE:  Homepage of the ThinkFirst Foundation - For Teens website. Homepage of the ThinkFirst Foundation - For Teens website.

While a lot of great prevention materials are only available through the local ThinkFirst chapters, the ThinkFirst Foundation - For Teens portion of their website, like the CDC website, contains valuable information which you can use in raising awareness of injury prevention.

Most of what can be found on the
ThinkFirst Foundation - For Teens site is text-based but that does not make it and less important.  Two sections: 'Fun' and 'Games' are under construction at the time of this writing.  Unlike the CDC website which is focused only on concussion, you will find information about: injury prevention, facts about prevention, individual sections on water safety, bicycle safety, vehicle safety, sports and recreation and violence prevention and gun safety.

On the
ThinkFirst Foundation - For Teens site you can also learn more about the Voices for Injury Prevention (VIP) program where people who have acquired a traumatic brain injury or spinal cord injury visit schools and civic organizations and tell their own story as well as discuss prevention and safety.  The VIP's work through the local ThinkFirst chapters.

Since there is mostly information on the
ThinkFirst Foundation - For Teens website, ultimately you will want to contact a local ThinkFirst chapter where you can acquire more multi-media materials about prevention, and you can do that on a special ThinkFirst Chapter search page on the ThinkFirst Foundation - For Teens site.


U Got Brains?
www.ugotbrains.com/


U Got Brains? is a site created and maintained by the Brain Injury Association of New Jersey and is a frank and sometimes graphic introduction into the affects of brain injury and is aimed at teens and adolescents.

As soon as a visitor gets to the homepage of
U Got Brains?, they will encounter strong images and thinking statements.  One image is a close-up of a blood-stained, cracked windshield with the words: "Sarah hated to be held back by anything.  Even seatbelts."  Another image is of a person on a hospital bed in an intensive care unit who is bandaged-up and is breathing using a ventilator.  Below the image is the statement: "It seems like horrible things always happen to 'other people' until it happens to you."  Finally there is a video of a public service announcement that tells the story of a violent car crash experienced by three young people.  Below the video is the statement: "Who knew that in a crash I could become a human wrecking ball and kill everyone else? Check it out."

IMAGE:  Screenshot from the U Got Brains? homepage. Screenshot from the U Got Brains? homepage.

Graphic, shocking, scary? - you bet.  The message here is that there are consequences to not being careful or acting carelessly.  Instead of a merely statistics U Got Brains? provides its visitors with graphic images and reality videos and the effect is not only chilling - it makes people think, which is its purpose.

There are graphic crash videos on this site - remember the audience is generally aimed at teens and young people.  This is an audience that may see the same kinds of videos on YouTube, and
U Got Brains? employs some videos embedded from YouTube, however, the context and presentation is different on U Got Brains? and the point is made.  There is very little written text on this site - some basic statistics are presented, but the main presentation is visual in nature.

The
Brain Injury Association of New Jersey has created a site that that takes an approach opposite of the other two sites we have highlighted this month as well as prevention sites in general.  Its clear that they thought a lot about their intended audience and how to reach them with U Got Brains?.

This is a valuable resource to use with teens and young people.  If you are a parent or educator you should view U Got Brains? in advance to make sure it is age appropriate.  You don't have to live in New Jersey to utilize this website - it can be used by anyone anywhere.

The
Brain Injury Association of New Jersey has done a good thing here, they have thought outside of the box.  Without being preachy U Got Brains?  sends a strong message along with consequences.  On one page of the site a close-up of the image of a person in an intensive care unit that we referenced earlier bears the caption: "Not everyone dies."  Sobering.  The bottom of that page states:  "You got Brains? Now Use Them!"


Disclaimer:  Reference in this web site to any specific organizations, commercial products, process, service, manufacturer, or company does not constitute its endorsement or recommendation by Northeast Center for Special Care.

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